Our blog

07 December 2016 In Intellectual Property

shanghai trademark filing lawyer

If your company's brand is built around a distinctive logo or symbol you're not alone. Most businesses separate themselves from the competition with a distinctive logo or trademark for which they have exclusive rights. But here's the big question: Is your trademark protected and if not, do you know the necessary steps involved with making it secure? Our shanghai trademark lawyer reminds you to register your trademark in shanghai to protect your logo, brand and product in shanghai to prevent counterfeiting or illegal copying.

Preparation before registering a trademark in shanghai

Why get a trademark? There are many reasons businesses obtain trademarks. They include: 

  1. Develop an identity. Your trademark gives you a unique identity that no one else can use and helps people recognize your mark and associate it with your business or services.
  2. Legal protection. With a registered trademark, you can legally stop anyone from registering or using your mark or a similar mark. After five years, your trademark becomes incontestable.
  3. Internet protection. A trademark protects other businesses from fraudulently using your name on the internet and stealing business from you. In addition, no one can enter an internet domain address that in any way infringes on your trademark.

Now Let's talk about trademark filing

Filing for a trademark in shanghai has a number of steps and can be tricky. The following tips will help you to correctly file your federal trademark application: 

After a trademark application is filed, the shanghai Trademark Office conducts an examination of the application.  For example, if there is both an objection and a refusal to register the mark, then a response will be necessary to meet the objection and to overcome the refusal to register.  This happens frequently, and an experienced trademark attorney will likely know just what to do when writing the response.  

In our Shanghai trademark lawyer's experience, it pays to respond to every office action.  Many issues are within the range of discretion of the trademark examining attorney, and good legal arguments in support of the trademark may well be persuasive.  

Get into touch

Our Shanghai lawyers offer free preliminary consultation through phone call and email. All inquires will be addressed.

Call Shanghai lawyer at:
+86 18819019636

Email us at:
peterzhulaw@hotmail.com

You are here: Blog Shanghai Lawyer: Shanghai trademark filing